{
  "@context": "https://www.iptc.org/std/IKOS/IKOS.jsonld", 
  "uri" : "http://cv.iptc.org/newscodes/mediatopic/20000283", 
  "qcode" : "medtop:20000283", 
  "type": ["http://www.w3.org/2004/02/skos/core#Concept"],
  "inScheme" : [ "http://cv.iptc.org/newscodes/mediatopic/" ], 
  "modified" : "2023-03-31T12:00:00+00:00", 
  "prefLabel" : {
"en-GB" : "market research",
"de" : "Marktforschung",
"ar" : "حركة السوق",
"fr" : "Étude de marché",
"se" : "Marknadsundersökningar",
"es" : "Investigación de mercado",
"pt-PT" : "estudos de mercado",
"pt-BR" : "estudos de mercado",
"dk" : "markedsundersøgelse",
"zh-Hans" : "市场调查研究",
"no-NB" : "markedsundersøkelser",
"en-US" : "market research",
"no-NN" : "marknadsundersøking"},
  "definition" : {
"en-GB" : "Gathering information about the needs and wants of consumers",
"se" : "Undersökning av möjligheterna att sälja en viss vara eller tjänst.",
"de" : "Dienstleister, der versucht Käuferbedürfnisse zu ermitteln",
"pt-PT" : "Serviço que tenta determinar o que as pessoas pretendem comprar.",
"pt-BR" : "Serviço que tenta determinar o que as pessoas pretendem comprar.",
"dk" : "Undersøgelse af mulighederne for at sælge et bestemt produkt eller tjeneste.",
"zh-Hans" : "试图确定人们想要购买什么的服务",
"en-US" : "Gathering information about the needs and wants of consumers"},
  "broader" : [
"http://cv.iptc.org/newscodes/mediatopic/20000192"
],
  "exactMatch" : [
"http://cv.iptc.org/newscodes/subjectcode/04006008", "http://www.wikidata.org/entity/Q913709"],
"created" : "2009-10-22T02:00:00+00:00"
}